Elevate Your Artistry
Edward “Superproducer Self” Hinson is a multi-platinum music producer and filmmaker with over 30 years of experience in the entertainment industry. Known for his groundbreaking contributions and his signature “platinum touch,” Edward has left an indelible mark on urban music and film. His work has not only shaped the sound of a generation but also inspired countless up-and-coming artists.
In recognition of his outstanding achievements, Edward was recently honored with the Music Trailblazer Award by the New York City Council and Hood Caucus. Additionally, during Black Music Month, he received an official Proclamation from the Public Advocate of New York City, celebrating his three decades of influence and dedication to the craft.
From producing chart-topping hits to directing blockbuster films, Edward continues to push the boundaries of creativity while mentoring the next generation of talent.
As Executive Producer for multiple high-profile shows like ‘The Weekend Work’ on Shade 45, I oversee everything from strategic planning to crafting engaging multimedia content that resonates with audiences. I’m dedicated to driving growth and success through innovative and engaging content across various platforms.”
Our Approach
It all begins with the music. I will guide you through professional recording techniques, selecting the right distribution platforms, and ensuring proper metadata encoding. Emphasizing the importance of high-quality production and consistent branding, I focus on educating artists on optimizing their tracks for streaming services. Additionally i advise on leveraging digital rights management and monetization tools to maximize revenue and protect your work.
Dream it
We collectively have been doing this for over 30 years and this is our way of giving back. If this is your dream we can help you be successful at it like we have.
Build it
You worked hard at recording and building your career and put time and money into it. We know how to get you to the next level.